The Beckett Blog


Upper Deck Pack Attacks Invade New England by tolentinotown

By Andrew Tolentino | Assistant Editor

Upper Deck and Sports Images have teamed up to bring an expansive Pack Attack event to the New England area this month.

Beginning with pre-qualifying Upper Deck Pack Attacks at eight different hobby shops in the area (listed below), the promotion will culminate with the winners from each location competing in one final event on March 3, 2011 at the Boston Bruins vs. Tampa Bay Lightning game. There, winners will receive premium prizes like player-signed mini sticks, Tyler Seguin-autographed gloves and a Rookie Showcase helmet featuring penmanship from this season’s top newcomers. Continue reading



Topps Releases Super Bowl XLV Champions Green Bay Packers Set by tolentinotown

By Andrew Tolentino | Assistant Editor

Moments ago, via Twitter Topps announced its product nod to the Lombardi-lugging Green Bay Packers.

Celebrating the Packers’ Super Bowl XLV victory on cardboard, a limited 27-card set is available for sale on Shoptopps.com. Cheeseheads far and wide can expect the commemorative blister pack to ship on the week of Feb. 28.



Upper Deck takes aim at fairway with new releases by Chris Olds
January 31, 2011, 8:59 pm
Filed under: Golf, NHL, Upper Deck | Tags: , , , ,

By Chris Olds | Editor

Upper Deck has its sights set on a return to the golf world sometime soon and a pair of future products will include a golf card first and a big batch of Tiger Woods.

Those are things that golf fans — who have been without a set of their own since 2005 — will undoubtedly appreciate.

Up first, is a first — Bubba Watson‘s first Upper Deck golf card. It will appear in 2011 Goodwin Champions, which will arrive later this year.

Upper Deck’s Sports Marketing and Social Media Manager Chris Carlin had additional details.

“We’ve reached a deal with the 2011 Farmers Insurance Open winner for image rights and autographs,” he said. “That’s kind of big news as many were wondering if we would ever produce Goodwin Champions again. The last Goodwin Champions set had a lot of very unique and innovative trading card inserts sets, so we are very excited to bring that product back with even more bells and whistles that will be announced in the coming months.

“Watson’s first autograph cards will appear in 2011 Upper Deck Ultimate Champions, a cross-sport product with a high-end look and feel.”

The second item — a whole lot of Tiger — can be seen after the jump.

Continue reading



Panini’s 2011 NHL All-Star Video Diary by tolentinotown

Making the trek out to Raleigh, N.C. for the 2011 NHL All-Star Fan Fair, a small but dedicated Panini America crew — including the one and only Tracy Hackler — managed to capture some great footage over the weekend. From a behind-the-scenes Panini Adrenalyn spot with Jamie McBain to signing sessions with Tyler Seguin, Taylor Hall and others, these videos give us a glimpse at just how involved the manufacturer was at the event.

Enjoy the rest of Panini’s video diary after the jump. Continue reading



8-year-old wins dream job for the weekend by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

During Saturday’s rookie skills competition at the NHL All-Star Game weekend, 8-year-old Devin Ybarra will be up close to one his favorite hockey players.

Ybarra was selected as Upper Deck’s ‘Stick Kid’ for the competition. The North Raleigh resident will get to walk through the locker room and meet some of hockey’s best players while having the best seat at the RBC Center in Raleigh, N.C.

“I can’t wait to walk into the Hurricanes locker room and meet all the All-Stars,” said Ybarra, a third-grader. “Going in the locker room, I want to see all the Hurricanes lockers and then just being able to sit on the bench because I’ll get to see (Hurricanes team captain) Eric Staal up close.”

Continue reading



Panini Reveals More Hullabaloo for 2011 NHL All-Star Fan Fair by tolentinotown

By Andrew Tolentino | Assistant Editor

Following yesterday’s wrapper redemption announcement Panini revealed two more enticing details in its 2011 NHL All-Star campaign.

Adding to the wrapper redemption base set gallery, Panini officials will be on site in Raleigh, N.C. to hand out 1/1 cards (after the jump) to various Box Wars winners.

The last All-Star leak of the day confirmed the three rookie standouts who will be playing Panini NHL Adrenalyn and signing — free, in limited quantities — at the manufacturer’s booth this Saturday. Continue reading



Panini America unveils wrapper redemption program for NHL All-Star weekend by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

Raleigh, N.C., will be the place to be this weekend for hockey fans and hockey card collectors.

Upper Deck released its plans of the 2011 NHL All-Star Fan Fair and now Panini America’s plans are out for all to see.

One of the biggest ways card company’s give away items at these types of events is through wrapper redemption programs. It gets the customer to buy product in order to receive exclusive cards.

Panini’s redemption program highlights 1990-91 Score Hockey.

For every three packs of 2010-11 Panini NHL hobby packs a customer opens at the Panini booth, they will receive a two-card pack.

The set commemorating Score Hockey will have seven cards limited to 500 copies, but there are opportunities to get some great hits in each pack. Along with special inserts, collectors have the chance to find Rookie NHL patch autographs and other autos from players such as Sidney Crosby, Taylor Hall and Steve Yzerman.

See a gallery of the cards after the jump.

Continue reading