The Beckett Blog


Topps’ “You Sketch It” cards bring interactivity to a new level by Chris Olds

Collectors often clamor for more interaction with trading card companies — feeling the need to tell them their demands while also telling them what they don’t like, telling them what they do like and more.

Sometimes, for varying ego-related reasons, individuals insist they should appear on a card inside a Topps wrapper, too.

Now, they can … sort of.

Found in packs of the upcoming 2010 Topps Series 2 baseball cards will be Topps “You Sketch It” cards that have blank fronts that can be drawn upon and sent back to Topps for the chance to possibly win a prize (according to sales materials) and potentially have their sketch cards inserted into future Topps products for collectors to discover.

Talk about interactive and potentially influential for a product. A crowd-sourced baseball card set? If they’re good, it could be interesting. Who wouldn’t want to find their card in a pack?

Here’s what the back of the card says:

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