The Beckett Blog


Panini Reveals More Hullabaloo for 2011 NHL All-Star Fan Fair by tolentinotown

By Andrew Tolentino | Assistant Editor

Following yesterday’s wrapper redemption announcement Panini revealed two more enticing details in its 2011 NHL All-Star campaign.

Adding to the wrapper redemption base set gallery, Panini officials will be on site in Raleigh, N.C. to hand out 1/1 cards (after the jump) to various Box Wars winners.

The last All-Star leak of the day confirmed the three rookie standouts who will be playing Panini NHL Adrenalyn and signing — free, in limited quantities — at the manufacturer’s booth this Saturday. Continue reading



Panini America unveils wrapper redemption program for NHL All-Star weekend by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

Raleigh, N.C., will be the place to be this weekend for hockey fans and hockey card collectors.

Upper Deck released its plans of the 2011 NHL All-Star Fan Fair and now Panini America’s plans are out for all to see.

One of the biggest ways card company’s give away items at these types of events is through wrapper redemption programs. It gets the customer to buy product in order to receive exclusive cards.

Panini’s redemption program highlights 1990-91 Score Hockey.

For every three packs of 2010-11 Panini NHL hobby packs a customer opens at the Panini booth, they will receive a two-card pack.

The set commemorating Score Hockey will have seven cards limited to 500 copies, but there are opportunities to get some great hits in each pack. Along with special inserts, collectors have the chance to find Rookie NHL patch autographs and other autos from players such as Sidney Crosby, Taylor Hall and Steve Yzerman.

See a gallery of the cards after the jump.

Continue reading



Checking out 2010-2011 Upper Deck’s NHL Ultimate by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

With the NHL All-Star Game in less than a week, it’s never a bad time to look at hockey cards.

2010-2011 NHL Ultimate is gearing up to be a very impressive product on Upper Deck’s calendar, which is currently scheduled for mid-April.

We know how Ultimate works. You get one pack per box, and the hits can be worthwhile. Collectors can snag rare cards of players such as Alex Ovechkin, Mark Messier or Taylor Hall.

There are just four cards in a pack, but collectors get one autograph, one memorabilia and one rookie card in each pack. A 15-box case will yield one autographed-memorabilia card, three to four patch cards and three “A” Level autos on average.

Many of the best past and present players are included.

The NHL shield patch cards already seem to be favorite for some collectors.

Look for more pictures after the jump.

Continue reading



Upper Deck to Make a 2011 NHL All-Star Appearance by tolentinotown
January 20, 2011, 5:51 pm
Filed under: NHL, Upper Deck | Tags: , , , , , ,

By Andrew Tolentino | Assistant Editor

For the past two decades, Upper Deck has made an effort to promote hockey-card collecting at various NHL All-Star festivities. This year, the major manufacturer will make a three-day appearance at the 2011 NHL All-Star Fan Fair in Raleigh, N.C.

“We’re anticipating a great turnout, so we’ve come up with a highly sought-after lineup of All-Star redemption card sets to hand out each day of the show,” said Jodi Wasserman, Upper Deck’s Director of Marketing.

From Friday, Jan. 28 through Sunday, Jan. 30, thousands of fans can enjoy various programs organized by Upper Deck and other hockey advocates.

Bringing its wrapper redemption program to the booth, Upper Deck will offer one commemorative 2011 three-card All-Star pack to fans who open three packs of any 2010-11 Upper Deck hockey product (excluding Victory). These tribute packs come in three different versions, as listed below: Continue reading



For Canadians only: National Hockey Card Day Giveaway by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

Canadians can rejoice on National Hockey Card Day.

Upper Deck will be featuring another promotion dedicated to some of Canada’s best hockey players. On Saturday, Feb. 12, 2011, Upper Deck is giving away one free pack of cards just for visiting participating hobby shops in Canada.

The 16-card set focuses strictly on Canadian-born players and will feature athletes such as Taylor Hall, Mario Lemieux and Gordie Howe.

See the complete checklist after the jump. Continue reading



Upper Deck announces Artifacts Rookie Exchange cards by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

Upper Deck is getting around to releasing the checklists for its rookie exchange programs for various products.

The latest checklist to be released comes from 2010-11 NHL Artifacts with 42 different cards.

All the big names are included. No one seems to be left out.

Are there are any players that didn’t make the checklist that you would like to see?

See the complete checklist after the jump.

Continue reading



Upper Deck releases 2009-10 NHL Be-A-Player rookie card exchange checklist by Susan Lulgjuraj

By Susan Lulgjuraj | Contributing Editor

Hockey rules are slightly different when it comes to Rookie Cards, although they’re still simple.

Once you skate, you get a card.

This hampers companies slightly, but there are ways to work around it. Upper Deck created a rookie card exchange program with 2009-10 Be-A-Player, which allowed it to release the product, but also add value by having leverage to create cards for players who have to skate.

Upper Deck released the final checklist from the 60-card rookie exchange subset. It’s a solid checklist, which includes players such as Edmonton’s Taylor Hall and Boston’s Tylor Seguin.

All cards are numbered to /99. Upper Deck stated it has just started to create the cards and will take about three months to complete. They expect to be finished around February.

See the checklist after the jump.

Continue reading